Growing demand for ERP Software The UK small and medium size enterprise (SME) market is extremely diverse, comprising 1.2 million businesses. SME's employ 56 per cent of the UK workforce and account for half of the £2.4trillion sales of all companies in the country (Source DTI). With Macro and Micro market conditions becoming increasingly competitive, the UK SME market is turning to enterprise software technology to gain a competitive edge.

Within the UK SME market, utilisation of enterprise, resource and planning (ERP) software is fragmented. The top 10 providers all posess small market share. In addition, it is our view that the majority of solutions available are difficult to use, specifically when attempting to automate a small to medium size business.

Rutherford D. Rogers - Chief Librarian, Yale University

Trading in the face of tighter margins has focused minds within the SME market on the need for greater commercial transparency and control across the business estate. In response to this market demand, Evo-soft Ltd believe that the business world is moving away from multiple sources of information in preference to a single source that they believe will actually give them all the information they need... it is a question of survival of the best informed!

Evo-soft Ltd's experience within the SME market has presented our IT Consulting firm with a unique insight into the challenges that IT managers face. As a result of our experience, we appreciate what factors contribute to improved IT performance and what indicators effectively measure it. We also understand the commercial intent that drives the quest for continuous IT improvement (as captured by William Pollard above).

• Microsoft understands that in order to optimise enterprise performance, both People and Processes must be brought together to facilitate business decisions with greater confidence. In plain English, they understand the need for accurate and effective business intelligence.
• Microsoft understands that an adaptable software platform is necessary for business integration. This is the absolute strength of Microsoft Dynamics and a competitive advantage within the market.
• Microsoft understands the need for user adoption and how this affects commercial performance. Microsoft Dynamics is familiar to all who use Windows, it has the look and feel of our Office applications with fully integrated interfaces to Word and Excel.
• All future development within the Microsoft family takes Dynamics into consideration. In addition, Microsoft has earmarked significant investment in R&D for the future development of Dynamics, with $2bn invested over the last 12 months alone.

Evo-soft Ltd is in harmony with the Microsoft vision of the SME market. We believe Microsoft Dynamics is positioned to be the largest enterprise-management solution for small and medium-size businesses in the medium term future.